Reebok
Pink furniture made from recycled caps — tables and chairs for an in-store lounge area.
Sector:Retail
What we made:Small tables, chairs
Format:Custom products
City:Moscow
Scope:Lounge area
What we did
The brief
The store needed furniture for its lounge area that would make the idea of recycling tangible.
Solution
We made tables and chairs from recycled plastic caps in the brand’s signature pink.
How the material performed
Recycled caps turn into a dense material with bright flecks — a recycling story you can see.
Result
The lounge area became a draw for visitors and a showcase for the brand’s sustainability.
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